...Be the first to know! Newsletter Page

Battle of the titans

 CENA: 1.204,00 RSD  Author: Fred Vogelstein  Category: 4 Business, Management, Economics, 4 Science, Technology  Publisher: William Collins  ISBN: 9780007518845  ISBN: 9780007518845  Share: More Details
 Description:

This book offers a deep dive into the aggressive corporate warfare between two Silicon Valley behemoths, Apple and Google, specifically during the smartphone revolution. It goes behind the scenes to uncover the intense personal rivalries, broken alliances, and aggressive legal maneuvers that erupted when Google launched Android to challenge the dominant iPhone. Rather than focusing purely on the technology itself, the narrative details the fierce strategies and mind games played by top executives as they fought for absolute supremacy over the consumer ecosystem and global data.

Other Books From - 4 Business, Management, Economics

 Nazad/Provera stanja